The Letter g: ideas-led design. Sara Chapman. Typography. Graphic Communication

Skip navigation

Photograph of Sara Chapman

The g is the most beautiful letter in the alphabet … >

Chapman is a new typeface designed specifically for use in … >

Sara Chapman fell in love with typography … >

Sara Chapman fell in love with typography in 1985 at the Department of Typography & Graphic Communication, The University of Reading and has been running her own freelance design practice ever since.

She started working under the name ‘The letter g’ in 1996 with the idea of focusing on design for not-for-profit organisations. For seven years she ran a studio in London on working largely on print projects for many national charities.

She went back to the Typography Department in 2004 to learn how to design type. During that time she designed her typeface ‘Chapman’ and wrote about type-based branding. She is a member of ATypI and a sessional visiting lecturer at the Department where she teaches practical projects to undergraduate typography students.

She now runs a studio in the High Street in Harpenden and enjoys working for all kinds of clients on all kinds of projects. Her favourite ones concern type, English heritage, children, or all three.

Sara has a BA in Typography (first class), 1989, and an MA in Type Design (merit), 2007.